Product Design & UX Consulting What's in your product?
 
TestFlight
UX / UI Design
CNN TV
UX / UI Design
Community Wizard
UX / Protocol Design
 
Suunto iPhone App
iPhone App
Android SOS App
Android App
 
 

About Toledo

I am a Product / Interaction Designer / UI Developer with 12 years of start-up experience living in the heart of Atlanta, GA. I specialize in UX, IA, UI design for complex systems and am well versed in managing multiple disciplines across projects and departments in order to efficiently deliver and maintain high quality web applications to market.

Owning the UI is not just design and work flow, its bridging the communication gap across departments so that no development effort goes to waste. My objectives are to properly communicate application work flow that translates to successful implementations realized from the shareholders all the way down to the end user.

I am product focused, interested in addressing a need and changing user behaviors, a proponent of organizational transparency by thorough documentation, and I'm comfortable executing projects with limited resources and severe capacity constraints. I've managed a production team in house and overseas, served as lead product designer for in house product UI teams and abroad, and I've collaborated with a large variety of clients from media companies to non-profits, having deployed over 200 customized social networks, blogging solutions and news aggregators including: Atlanta Falcons, Atlanta Journal Constitution, TradeKing, The Atlanta Hawks, NASCAR, BizJournals and Care.org. I've had the pleasure of collaborating with product teams at Google, The American Red Cross, Zoco, Harpo, and Discovery. Today, I help lead UX initiatives for nimble start-ups, We&Co and TestFlight.

 

Contact

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  • What?

    Serving up sound user experience
    & best practices
    with pride & patience
  • More

  • Clients

    TestFlight
    Sharecare
    HSW International
    CNN
    Sony/Harpo
    Discovery